GA4 Integration

1. Setup GA4 property:
2. Only GA universal property.
3. I have setup GA4 property now (Measurement ID: G-XGXW3535MC)
4. G-tags have not migrated over, please see screengrab below for instructions on how to add gtags:

• Data Stream for GA4:

2. Ensure the GA4 connection is setup on Shopify

3. Validate all the GA4 settings in GA
- will check again when gtags are in place

4. Setup / Configure funnels in GA4
- TBD

5. Validate data is flowing correctly to GA4
- will check again when gtags are in place

6. Validate existing items
- will check again when gtags are in place

7. Setup events/triggers in them
- Dev team to please implement all relevant triggers are in place.
- Currently the following events are setup in GA4: